This article explores the components of the modern affiliate business that new entrants and 'rookies' will need to fully understand, including legality, business planning and budgeting, payments, website build, SEO and mobile and social marketing. Contributors include DLA Piper lawyers Sian Croxon, Jeanne Dauzier, Albert Agustinoy and Giulio Coraggio. Read Toolkit for Start-up Affiliates

Posted by Ashley Averill on Monday 02 Apr 2012

 

As the remote gambling industry continues to face up to the challenges posed by the newly regulated European environment, Stephen Ketteley of DLA Piper discusses how marketing affiliates, similarly, need to adapt. Read The Future for Affiliates: in a Regulated European Market

Posted by Ashley Averill on Monday 02 Apr 2012